B Creative

Kai Trump — launching a YouTube channel

On the post-production team from the day the channel launched, helping set the quality bar as it grew past half a million subscribers in its first months.

Kai Trump smiling at the camera in front of a window.
Day 1
on the team from launch
500K+
subscribers in the first months

Context

Kai Trump launched her YouTube channel in fall 2024. I joined the AKA Collective post team for the launch and worked on the channel until I left AKA in February 2025.

Problem

A brand-new channel with immediate, intense attention: the first videos had to look established from day one, on a creator-channel cadence.

Approach

  • Same post pipeline as the Bryson channel, adapted for a new voice and format.
  • Fast assembly support and clean delivery to keep up with the publishing schedule.
Next

Next project

01 — Second Look · Founder Second Look — design reviews, scored and signed